Malaysia Airways introduced that it has chosen Sabre Company’s PRISM to energy and optimize its company phase.
Through the use of automated, real-time knowledge insights and traits, PRISM affords the airline superior knowledge analytics, enabling them to craft a extra customised journey resolution for enterprise clients.
Malaysian Aviation Group (MAG) chief govt Ahmad Luqman Mohd Azmi mentioned of the know-how: “Choosing the fitting enterprise intelligence resolution is important for enhancing our company journey choices, driving enterprise progress, and boosting income whereas elevating the journey expertise for our clients. This is the reason we’ve chosen Sabre PRISM, to assist us obtain these targets by optimising and streamlining our gross sales processes.”
With PRISM, airways acquire a complete view of company journey whereas making certain compliance with GDPR and different world knowledge privateness rules. It’s the solely resolution that gives a built-in analytics device, on-demand reporting, and API connectivity.
Moreover, Sabre affords PRISM clients 24/7 self-service entry to analytics and reporting, in addition to in-house technical and improvement assist. This assist ensures correct and well timed knowledge recordsdata and enabling customized improvement assist for patrons.
PRISM additionally ensures aggressive company account administration and enhances the client expertise via higher affords based mostly on their distinctive company journey necessities.
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